What is Influencer Marketing and Why we need it ?
Influencer is a term that refers to a person with a high degree of publicity, many of which are originally exposed in mass media such as celebrities, entertainers, overseas celebrities and so on. However, the influence of those who were called ordinary people increased until now, and now people who have such a high social following power are also called [...]
Online reputation management Tools and its Requirement
Online Reputation is how others see you once they search for you online. Its make sure that people find the precise result when they search for you on the Web. From smartphones to smart TVs, from laptops to the self-driving vehicles of the future—you're residing every day increasingly online presence, even when you by no means in touch a [...]
What is App Store Optimisation and Why you need it ?
With the rapid expansion of mobile phones in the market, there are over a billion apps available in various Operating System's store. Be it Android, iOS, Windows or Linux, apps are always there to make our life easier, waiting for us to be downloaded. No, doubt these apps does makes our daily life convenient for us. Its not a [...]
Google AdSense : Is it worth ?
You might have heard of Google Adsense, a tool by Google that senses the clicks on the ad that is placed on your website and get you paid accordingly. Well the question is, is it really worth having an Adsense banner in your website and lots of ads floating around in your website ? The answer would be simple, [...]
Content marketing and the related terms
A phase that defines the overall perspective of online marketing- "content is the king". To all the online marketers out there this phase isn't a new thing to be heard of. Content marketing to a layman is just marketing of the content. But in real scenario content + marketing does not always equals content marketing. Not just a [...]
Is Mobile Marketing Dead ?
With the exponential increase in the mobile deployments in India followed by Reliance Jio by the term Growth hacking is considered the perfect time for having the best Mobile Marketing Strategy involvements. Mobile Marketing as the term defines itself the use of technologies thats directly or indirectly involves the use of Mobile phones. With more than 5.5 billion [...]
The Pay Per Click Advertising : Know How
PPC or pay per click is when the advertiser pay for each click made by the user on their ads. Whenever the ad is clicked by the user, they gets redirected to our website and for that traffic costs you pay some small amount of money. Pay per click advertising (PPC) evolved over the past few years into a combination [...]
Role of Website Planning and Structuring in Ranking
In case you are wondering the need of a proper plan and how proper structuring of your website may affect your presence online. Lemme tell you “The Answer” The answer can be connected to your life. You might have heard of the famous saying “A proper Management could lead towards your growing enhancement.” - Lakshya AR (Digital Marketing Strategist) [...]
Google Ads Hack 2018 | Google Adwords hack 2018
A sponsored link campaign requires proper preparation. The way the Google Ads (Google Adwords) system works rewards advertisers who prepare good ads, ie ads that are often clicked and have high CTR (it also rewards those who pay the highest rates per click, but this should not be the advertiser's goal . You might have observed, whenever you search for anything on Google [...]
Everything about Email Marketing
The Following Article describes everything about email marketing, it's uses and the tools that are covered in email marketing training and practice for the best email marketing campaigns to attract your customers or build a career as E-mail marketing specialists Email marketing comes under the broader category of direct marketing that is a method employed by online marketing businesses. [...]
